How to Get More Reviews with Emails

A woman email marketing with a cellphone and a laptop

As a business owner, you know that online reviews are essential. They help potential customers learn more about your business and help them decide if they should do business with you. Reviews may also help with search engine ranking. One of the best ways to get customers to write more online reviews is by using automated emails.

When a customer signs your waiver, you have their email address. You can then use this to your advantage by sending them an automated email asking them to review your business. With WaiverForever, business owners have the option to automatically send waiver signers an email after signing a waiver

With this automated email feature, business owners can edit the content of the email and use it for email marketing purposes. Not only is this a great way to stay in touch with your customers, but you can also keep them updated on what’s going on with your business. It’s also a great way to get honest feedback and improve your business.

Some of the waiver forever email marketing features include:

Ability to change the email content

Try including a call-to-action in your email. A CTA encourages the customer to take an action, such as leaving a review or redeeming a coupon. You also want to make sure that your emails are well written and engaging. If your emails are tedious or difficult to read, customers will probably delete them without reading them or ignore them altogether.

Option to attach the signed waiver

This is an outstanding way to remind customers of their experience with your business and also provides them with a copy of the waiver that they signed.

Ability to extract names from the signed waiver to personalize emails

This feature helps you create a personal connection with your customers. Personalized emails are more likely to be opened and clicked on. After all, we all like to be addressed by our name.

Option to schedule when to send the follow-up email

This feature allows you to control when the customer receives the email. For example, you can send an email immediately after they sign the waiver or wait a day or two.

How to Benefit From Email Marketing

Email marketing is an exceptional way to stay in touch with your customers and promote your business. 

Here are some helpful ways you may get the most from your email marketing campaign:

Staying in touch with your customers

By sending automated emails, you can stay in touch with your customers and keep them updated on what’s going on with your business. This helps create a relationship of trust and loyalty between you and your customers.

Getting more reviews 

One of the best ways to obtain more online reviews is by using automated emails. By sending follow-up emails, you can encourage customers to leave a review of their experience with your business.

Increasing customer loyalty

Email marketing helps you increase customer loyalty by staying in touch with your customers and providing them with valuable information. Loyal customers are more likely to conduct business with you in the future and recommend you to others.

Increasing sales

By using email marketing, you can increase sales by promoting special offers or discounts to your customers.

Improving search engine ranking

As we mentioned above, online reviews can help improve your search engine ranking. By using automated emails to get more reviews, you can help improve your ranking in search engines, leading to even more website visitors and potential customers.

Tips for Writing an Engaging Email That Brings Customers Back

When writing emails to customers, there are a few things you should keep in mind to ensure they are engaging and effective:

Personalize the email 

Include the customer’s name in the email to make it more personal, increasing the chances of them opening the email.

Keep it short and sweet

Customers are likely to delete long or boring emails without reading them. Make sure your email is concise and to the point.

Include a call-to-action

Encourage your customers to take action, such as leaving a review or redeeming a coupon.

Use images 

Images can help make your email more visually appealing and can help to further explain your message. For example,  you could include a photo of your business or a graphic of a sales promotion.

Use customer testimonials 

Customer testimonials build trust and show potential customers that others have had a positive experience with your business.


Always make sure to proofread your email before sending it to customers. This will help ensure there are no grammar or spelling errors.


Before sending your email to all your customers, please send it to a few people to test it out. This will help you ensure the email looks the way you want and that there are no technical issues.

Automated emails help you stay in touch with your customers and keep them updated on what’s going on with your business. By personalizing the email, keeping it short and sweet, and including a call-to-action, you can create an engaging and effective email.

WaiverForever as a Solution for Email Marketing

If you’re looking for a solution to help with your email marketing, look no further than WaiverForever. With our easy-to-use platform, you can create beautiful, branded waivers. 

Plus, our automated email feature makes it easy to follow up with your customers and keep them updated on what’s going on with your business. So why wait? Sign up for a free trial of WaiverForever today!